A LEGACY OF BRILLIANCE

Creating beautiful diamonds has been our labor of love for over half-a-century. As a De Beers Sightholder* for over 50 years, our reputation as makers of exquisitely-made, large diamonds resonates throughout the industry. Each Premier Gem diamond reflects a persistence for quality and craftsmanship. With us, a diamond is not just a diamond; it's a Premier Gem—an alluring fusion of elegance and magnificence, born from our enduring dedication to perfection.

Note: *A De Beers Sightholder refers to a company that has been selected by the De Beers Group to purchase rough diamonds directly from them. It signifies a high level of trust and recognition within the diamond industry.

FROM THE EARTH

When we receive rough diamonds, each rough diamond is carefully analyzed to decide how to bring out its inborn beauty. We do this using a combination of technology, knowledge and intuition.

TO THE LASER

After thorough analyzation of the diamond rough, using a state-of-the-art diamond scanning system, the diamond rough is laser cut with precision marked calculations and is passed along to a master cutter for handcrafting the brilliance

FROM THE WHEEL

Handcrafting the diamond’s table, shape, girdle, culet, and facets are the quintessential features of the diamond’s brilliance and sparkle. Such an undertaking takes a seasoned diamond cutter with years of experience to produce exceptional diamonds of significant size, quality, and rarity.